Mac Duff Asphalte is a paving and asphalt repair contractor in Saint-Eustache, Oka, Mirabel and Saint-Jérôme. Their mission is to add value to every property by providing asphalt service at a competitive price. 

The quality of the services offered and the satisfaction of their customers is at the heart of their priorities. This is what makes Mac Duff Asphalt a leader in their industry. 
Mac Duff Asphalte

The challenge

Samuel, the owner of the company, wanted to do a complete redesign of their old website in order to improve their online presence, improve their conversion rate as well as the visual aspect of the website. 

The challenge would be to redesign the website from A to Z in order to explain each service offered, in a structured and professional way. The goal: generate leads and quote requests via a contact form or through a direct messaging application connected to their Facebook page.

Samuel also wanted to improve his company's reputation, share his vision and values and thus strengthen the bond of trust with his potential clients before making contact.

The solution

Novationweb has paved the way for Mac Duff Asphalt's future success with a complete redesign of their website, while respecting the colors of the company, thus raising the professionalism and the notoriety of the company above the competition.

We redesigned the website with a focus on contact generation. Novationweb also wrote part of the texts, focusing on important keywords in order to optimize its Search Engine Optimization.

To increase the confidence level of potential customers, we have posted the testimonials connected to Google My Business that automatically update when a new testimonial is posted on their Google page. 
Mac Duff Asphalte

The result

Mac Duff Asphalte now has a professional showcase website that respects the company's visual identity. The website is fast, fully compatible with mobile devices and optimized for search engines. 

The website now allows the company to generate online contacts and quote requests, while informing potential clients of the services offered.
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The website before and after

The result of Mac Duff Asphalt's redesign
Mac Duff Asphalte avant
Mac Duff Asphalte apres

Ready to go online?

One of the most important aspects to the success of any business is to have a well designed website. It should not only be visually appealing, but it should also have a marketing and conversion rate optimization strategy in place that will help you generate more revenue. At Novationweb, we know all about that!

Let the Novationweb team create a captivating website that will attract new customers and generate more revenue for your business in the future. We provide everything from website design to social media management, so contact us today!
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